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Information to Help You Succeed

experienced paid search experts

August 8, 2019

Experience Pays When It Comes to Paid Search

Marin Software’s Stage of Digital Advertising 2019 report shows that paid search ads dominate digital marketing budgets. According to the report, paid search accounts for 39% of total advertisers’ … Read more about Experience Pays When It Comes to Paid Search

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ample SEO spending correlated with customer satisfaction

August 1, 2019

New Study Finds Connection Between SEO Spending and Customer Satisfaction

We’ve all heard the adage that we should invest in our business for success. Now a study published by Backlinko demonstrates that there is indeed a budget 'threshold' that improves the potential for … Read more about New Study Finds Connection Between SEO Spending and Customer Satisfaction

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Google Site Diversity

June 20, 2019

Win with the Google Site Diversity Change

Almost immediately on the heels of Google’s Basic Core Update came the news of another adjustment: the Google Site Diversity Change. What is the Site Diversity change? How might it impact your … Read more about Win with the Google Site Diversity Change

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Video Marketing To Reach More Customers

May 21, 2019

Reach More Customers, Make More Sales with Video Marketing

The popularity of video as a marketing tool keeps growing and growing. YouTube, the world's most famous online video sharing site, boasts 1 billion viewers or about one-third of all internet users. … Read more about Reach More Customers, Make More Sales with Video Marketing

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May 14, 2019

Local Search: It’s Where You Need to Be

Think about the people you trust. What makes them trustworthy? Chances are you answered with one or more of the following statements: They keep their word. They show up when they say they … Read more about Local Search: It’s Where You Need to Be

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voice search icon

May 1, 2019

Who Uses Voice-Activated Search?

Right now, just a little over 7% of people say they prefer to search using voice-activated technology. The overwhelming majority prefer good old-fashioned text. They want to type a query into a … Read more about Who Uses Voice-Activated Search?

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social media advertising

April 23, 2019

Is Your Business Ready for Social Media Advertising?

Love them or hate them, social media ads are here to stay. And social media itself has grown to the point of being part of the fabric of our daily lives. The Pew Internet Research Center reports … Read more about Is Your Business Ready for Social Media Advertising?

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Local Service Ads Image

April 16, 2019

Google Local Services Ads and the Google Guarantee Program

A revenue generator that’s right for many local service businesses. Have you noticed the Google Guaranteed badge on some Google search pages? If so, have you wondered what this is or if it’s … Read more about Google Local Services Ads and the Google Guarantee Program

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