Far too many business owners and agency personnel continue to think of search engine optimization (SEO) as a silo rather than a circle. What does that mean? It means they may think of SEO as keywords … Read more about Holistic SEO: A Circle Not a Silo
Everyone loves a good story. Watch as a great storyteller begins his tale. Everyone in the room leans forward, listening intently, hanging onto his every word. Case studies are business stories … Read more about Three Reasons to Add Case Studies to Your Website This Year
What Your Developer, Designer or Agency may not know can hurt your business Mobile first isn’t just a new term applied to an older concept. It’s a change in how sites are designed, and it may … Read more about Mobile First
Ladies and gentlemen, I'd like to introduce you to BERT. BERT stands for Bidirectional Encoder Representations from Transformers and is an incredible leap forward in the field of natural language … Read more about Major Google Update: Meet BERT
Some said it couldn't be done... We’ve not shared a written success story about a nonprofit client to date as we work primarily with small and medium sized businesses and agencies, but this is a … Read more about Google Ad Grants Nonprofit Success: Hope 360 (Sharing personal stories of Hope on video)
Don’t Let This Happen to You! Google My Business is a free tool provided by the search engine giant to manage a business profile across multiple platforms, including Google’s own search engine and … Read more about The Top 5 Google My Business Mistakes Business Owners Make
Just a few short years ago, business owners could post to Facebook a few times a week and count on plenty of activity: new visitors, likes, and followers. Today, the social media landscape looks … Read more about Smarter, Better Social Media Marketing
Blogging has come a long way from people sharing stories of their families and hobbies. Today, blogging offers a viable path to search engine dominance and improved lead generation. Companies with … Read more about What Can Professional Blogging Do for Your Business?