Ladies and gentlemen, I'd like to introduce you to BERT. BERT stands for Bidirectional Encoder Representations from Transformers and is an incredible leap forward in the field of natural language … Read more about Major Google Update: Meet BERT
Some said it couldn't be done... We’ve not shared a written success story about a nonprofit client to date as we work primarily with small and medium sized businesses and agencies, but this is a … Read more about Google Ad Grants Nonprofit Success: Hope 360 (Sharing personal stories of Hope on video)
Don’t Let This Happen to You! Google My Business is a free tool provided by the search engine giant to manage a business profile across multiple platforms, including Google’s own search engine and … Read more about The Top 5 Google My Business Mistakes Business Owners Make
Just a few short years ago, business owners could post to Facebook a few times a week and count on plenty of activity: new visitors, likes, and followers. Today, the social media landscape looks … Read more about Smarter, Better Social Media Marketing
Blogging has come a long way from people sharing stories of their families and hobbies. Today, blogging offers a viable path to search engine dominance and improved lead generation. Companies with … Read more about What Can Professional Blogging Do for Your Business?
Marin Software’s Stage of Digital Advertising 2019 report shows that paid search ads dominate digital marketing budgets. According to the report, paid search accounts for 39% of total advertisers’ … Read more about Experience Pays When It Comes to Paid Search
We’ve all heard the adage that we should invest in our business for success. Now a study published by Backlinko demonstrates that there is indeed a budget 'threshold' that improves the potential for … Read more about New Study Finds Connection Between SEO Spending and Customer Satisfaction
Almost immediately on the heels of Google’s Basic Core Update came the news of another adjustment: the Google Site Diversity Change. What is the Site Diversity change? How might it impact your … Read more about Win with the Google Site Diversity Change