Think about the people you trust. What makes them trustworthy? Chances are you answered with one or more of the following statements: They keep their word. They show up when they say they … Read more about Local Search: It’s Where You Need to Be
Right now, just a little over 7% of people say they prefer to search using voice-activated technology. The overwhelming majority prefer good old-fashioned text. They want to type a query into a … Read more about Who Uses Voice-Activated Search?
Love them or hate them, social media ads are here to stay. And social media itself has grown to the point of being part of the fabric of our daily lives. The Pew Internet Research Center reports … Read more about Is Your Business Ready for Social Media Advertising?
A revenue generator that’s right for many local service businesses. Have you noticed the Google Guaranteed badge on some Google search pages? If so, have you wondered what this is or if it’s … Read more about Google Local Services Ads and the Google Guarantee Program
Nearly 77% of adults in the United States go online at least once a day, and 26% admit they’re almost always online. When they’re online, they’re checking email, social media, and researching items to … Read more about Content Marketing – What’s Your Strategy?
1.0 Billion Voice Searches a Month and Growing You’re probably familiar with search engine optimization (SEO), but have you heard of voice search optimization? Voice search optimization is the … Read more about Voice Search Optimization
Website maintenance and updates are just as important as computer operating system and software updates, but are often overlooked or not taken as seriously. Sometimes it is assumed that ‘someone else … Read more about The Importance of Regular Website Maintenance
Are you only using contact form completions and gauging how often the phone rings to determine if your marketing efforts are working? Are you making marketing and advertising budget decisions based … Read more about Call Tracking: A Cost-Effective Way to Track Sales Leads and Close the Lead Generation Loop