A revenue generator that’s right for many local service businesses. Have you noticed the Google Guaranteed badge on some Google search pages? If so, have you wondered what this is or if it’s … Read more about Google Local Services Ads and the Google Guarantee Program
Content Marketing – What’s Your Strategy?
Nearly 77% of adults in the United States go online at least once a day, and 26% admit they’re almost always online. When they’re online, they’re checking email, social media, and researching items to … Read more about Content Marketing – What’s Your Strategy?
Voice Search Optimization
1.0 Billion Voice Searches a Month and Growing You’re probably familiar with search engine optimization (SEO), but have you heard of voice search optimization? Voice search optimization is the … Read more about Voice Search Optimization
The Importance of Regular Website Maintenance
Website maintenance and updates are just as important as computer operating system and software updates, but are often overlooked or not taken as seriously. Sometimes it is assumed that ‘someone else … Read more about The Importance of Regular Website Maintenance
Call Tracking: A Cost-Effective Way to Track Sales Leads and Close the Lead Generation Loop
Are you only using contact form completions and gauging how often the phone rings to determine if your marketing efforts are working? Are you making marketing and advertising budget decisions based … Read more about Call Tracking: A Cost-Effective Way to Track Sales Leads and Close the Lead Generation Loop
What Are Local Search Citations – And Why Are They Important for Your Google Rankings?
Have you heard the term local search citations? Perhaps you’ve heard the term local online directories instead. These listings of local businesses provide people with a list of potential businesses to … Read more about What Are Local Search Citations – And Why Are They Important for Your Google Rankings?
Imagine Interacting with Potential New Customers Automatically Once They Are Within 230 Feet of Your Business
You Can With Google Beacons Beacons are one-way transmitters that are used to mark important places, such as your Local business. Typically, a Beacon is visible to a user's mobile device from a range … Read more about Imagine Interacting with Potential New Customers Automatically Once They Are Within 230 Feet of Your Business
If you’re utilizing Google Ads and are unsure of its performance, you may need a Pay-per-Click Advertising Audit
Ever wonder if your Google Ads or other Pay-per-click (PPC) marketing efforts are paying off or coming close to reaching their potential? Are you concerned that you may be spending too much money or … Read more about If you’re utilizing Google Ads and are unsure of its performance, you may need a Pay-per-Click Advertising Audit