Click or tap each question below to expand and view the answer.
What sets Dashboard Interactive apart from other agencies?
Small to medium sized businesses need a digital marketing partner who not only understands the multi-faceted world of digital marketing, but who also understands and appreciates the challenges businesses face in today’s market. Our firm consists of business and marketing professionals who approach your project from a business perspective first, compared to many firms who approach projects from an artistic perspective.
Dashboard Interactive offers you the convenience of a highly specialized, skilled and experienced team of internet marketing professionals in one agency. We know that every dollar you invest in your internet marketing must return results, and we’re focused on your return on investment (ROI).
Our proven process uses accountable, measurable marketing methods so that we base marketing decisions on facts, not guesswork. It is this combination of experience, skills, business acumen and talent, and a focus on quantitative marketing methods that sets us apart from the competition and makes us a solid choice for your small to mid-sized business.
How would you describe your client engagement process?
While every client and project is unique, we typically use a four-step process:
- Assess: First, we assess your current business, marketing programs, website, goals and strategy as well as those of your competitors. This helps us determine if we’re a good fit for one another and if we believe we can help you achieve your goals.
- Plan: The next step is the Planning and Discovery phase of the project. At this stage, we create a written internet marketing strategy that includes key marketing messages, communications strategies and tactics, and more to help you promote your business effectively online.
- Implement: The third step is the Implementation phase. We implement the strategies outlined in the detailed internet marketing plan. We then launch the agreed-upon deliverables.
- Measurement: The last step is measurement. How well did the plan perform? What worked best? Our measurement process includes plenty of details so you can see the ROI on your internet marketing strategies and understand exactly what worked well for you.
Clients love our partnership approach and focus on fact-based decision making. Our entire team is dedicated to the success of your project at every step of the process and works hard to ensure client satisfaction.
What level of expertise can you bring to our project?
Dashboard Interactive consist of a team of highly skilled, reliable and experienced team members, who are certified in many areas. Our team consist of a Google Certified Webmaster, who maintains several Google Certifications and is ranked by Google for her SEO expertise, Google AdWords Certified Experts, Google Analytics Certified associates and a Certified Cybersecurity expert. We also have had zero turnover in the past six years so the Dashboard team that you work with today, will most likely be the team you work with years from now.
Can you guarantee that you’ll improve my site rank on the major search engines?
No reputable internet marketing agency can guarantee a specific placement on a search engine, and if they say they can, it’s time to look elsewhere. What we can do is assess your current business and marketing situation to determine if we can make a difference. That’s what occurs during the Assessment phase in our four-step process. We are open and honest about whether we think we can help you achieve your internet marketing goals, including visibility on the major search engines, but we can’t promise an exact result.
What we almost always find is that when we take on a project and our clients follow our direction, their business grows, and often grows significantly and if you let us use our expertise on your behalf, you will have a competitive advantage.
I have a website already but I do not get a lot of traffic to it. Can your agency help me?
Dashboard Interactive offers several services to help you improve your website’s performance. Usability studies, a competitive assessment, SEO, social media and a website design can transform an under-performing website into a site that attracts plenty of prospects and leads every day. We build new websites as well as update and enhance existing sites.
While it is better to include many SEO elements in a website from the start, we understand that your business may have an existing website that you want to continue using. We can assess your site, your goals and the competition and determine what it will take to boost traffic, site visitors and sales.
I have a website, but recently the traffic has fallen dramatically. Can you provide insight and help me fix this?
Yes, we can help. Many things can cause traffic to fall, including major Google algorithm changes, lack of website updates, technical issues, website hack, etc. We look at a variety of factors that may be causing the decline. Once we pinpoint probable causes, we develop an action plan to reinvigorate your website and help your site and business remain competitive online.
What is your industry experience?
We’ve worked with over 200 clients in many, many industries, including but not limited to technology, printing, manufacturing, healthcare, entertainment, education and more.
How much do you charge?
Our fees vary according to the suggested work. We provide you with detailed estimates and typically break a project down into Phases, with a fee for each Phase, to make it easier for clients to budget the work. We invoice per project phase or month.
Do you have more questions?
We’d love to speak with you about your internet marketing and website needs.
Please call us at 800-807-1852 or Contact Us.